ABOUT AO YES
AO YES 凹是由创意媒体人Austin WANG与毕业于东京文化服装学院的Yansong LIU共同创立,是带有东方文化概念的时尚品牌,旨打造带有先锋感的东方知识分子形象。
AO YES 透过当下视角,将中国文化融入到时装中,运用设计细节和面料,打破传统高档时装和东方文化之间的界限。通过新旧碰撞、打破界限、性别模糊,解读东方世界的过往与现在,打造自由和率性洒脱的东方时装。
品牌在2023年荣获由Fashion Asia举办的「年度亚洲十大焦点设计师」奖项;同年也获得上海时装周组委会评选的「商业表现力」品牌;HYPEBEAST评AO YES为AAPI区域9大值得关注的新星设计师品牌;Vanity Teen点评AO YES为“The Game Changer of Shanghai Fashion Week”……
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AO YES was co-founded by creative director Austin WANG and Yansong LIU who graduated in Bunka Fashion College, It is a fashion brand with the concept of modern Oriental Culture. It aims to create an image of oriental intellectuals with a sense of avant-garde.
AO YES integrates Chinese culture into fashion through the perspective of the present, using design details and fabrics to break the boundary between traditional high-end fashion and Oriental culture. Through the collision of old and new, breaking boundaries and gender blurring, the past and present of the Eastern world are interpreted to create Oriental fashion with a sense of freedom and Dashing.
AO YES won the 『10 ASIAN DESIGNERS TO WATCH』award organized by Fashion Asia in 2023, as well as the 『Business Performance』brand awarded by the organizing committee of Shanghai Fashion Week. HYPEBEAST reviews AO YES as 『9 EMERGING AAPI DESIGNERS YOU NEED TO KNOW』; Vanity Teen reviews AO YES as 『The Game Changer of Shanghai Fashion Week 』.